Answers

How long does it take to get printed cans?

The press is rarely what makes a launch late. Most of the calendar on a can programme is spent building artwork to a dieline, agreeing colour, and waiting for a filling slot. If you plan around the print lead time alone, you will miss your date by weeks.

Here is where the time actually goes, and which parts of it you control.

The stages, and who owns each one

Published print lead times sit at roughly two to seven weeks after artwork approval. That phrase is doing a lot of work, because approval is the finish line of the slowest part of the project, not the start of it.

StageWho owns itTypical elapsed time
Artwork built or rebuilt to the can dielineYou and your designerOne to four weeks, longer from a standing start
Preflight and prepressThe printerA few days
Colour proof and sign-offYouThree days to two weeks, depending on how you approve
The print run itselfThe printerDays
Freight to the fillerFreightDays to a few weeks, by route
Filling slotThe co-packer or your own lineBooked weeks ahead, sometimes months

Two things run the clock

The first is artwork. A can is a cylinder with a printable band that is smaller than most people expect, and label artwork almost always has to be rebuilt rather than resized. Brands that ask for the dieline in week one move quickly. Brands that design first and discover the dieline later lose the difference twice, once rebuilding and once re-approving.

The second is the filling calendar. Co-packers book ahead, and a slot missed is not a slot delayed by a day. It is a slot delayed to whenever the next one is, which can be weeks. That single dependency has more control over your launch date than any printing decision you make.

Where the weeks disappear

Waiting for finished artwork before asking for a quote. You do not need final art to get a real quote, a dieline and a slot in a schedule, and starting those in parallel is the cheapest time you will ever buy back.

Approving colour informally. Signing off a brand colour from a screenshot in an email thread produces a second round almost every time. Agree in advance what you are approving against and who signs it.

Treating freight as instant. It is a scheduled leg with its own variability, especially across water, and it sits between the print run and the filler's calendar where there is no slack.

Changing the artwork after approval. On a plated process that means new plates, new setup and a new minimum. On a digital process it means a new file, which is one of the few places the technology genuinely buys you time.

Plan backwards from the filling slot

The reliable method is to book or confirm the filling slot first, then work backwards through freight, print, colour approval and artwork, and see what date that leaves you to start.

Almost every programme that runs late did the opposite. It started with artwork, treated the rest as sequential, and discovered at the end that the only available filling slot was on the far side of the launch date.

If the backwards plan says you should have started three weeks ago, that is useful information in week one and useless in week eight.

What you can run in parallel

Request the dieline and start artwork while you are still comparing suppliers. It is the same dieline for the same can format.

Get the filling slot provisionally held while artwork is in progress.

Sort lids, secondary packaging and any regulatory marks at the same time as the can face, not after it. Deposit return marks, ingredient panels and barcodes all have to live inside the same printable band, and finding that out late is the most common cause of a rebuild.

Ask what a supplier needs from you to hold a date. The answer tells you where their real bottleneck is.

Where Swaay sits

Swaay prints digitally, from a first run of 1,000 cans upward to full production volume. There are no plates to make and no setup charge per design, so the two things that usually stretch a timeline, plate lead time and the reluctance to change anything once plates exist, are not in the way.

That leaves artwork as the long pole, which is the part you control. Send us the format and the date you need cans in the filler's yard, and we will work the calendar backwards with you before anything is committed.

Common questions

How long does it take to get custom printed cans?

Published print lead times run roughly two to seven weeks after artwork approval. The full programme is usually longer, because building artwork to the can dieline, agreeing colour and securing a filling slot all happen before that clock starts.

What is the slowest part of a can order?

Artwork and the filler's calendar, in that order. Printing itself takes days. Rebuilding label artwork to a can dieline takes weeks, and a missed filling slot moves you to the next available one rather than to tomorrow.

Can I speed up a can order?

Yes, mostly by running things in parallel. Request the dieline and start artwork before you have chosen a supplier, hold a filling slot provisionally, and agree in advance how colour will be approved and by whom. Digital printing also removes plate lead time entirely.

Is digital printing faster than offset for cans?

It removes a step rather than speeding one up. There are no plates to make before the run, and an artwork change is a new file rather than a new plate set with a new setup charge and a new minimum. On a single unchanging design at very high volume, offset still runs faster on the press itself.

When should I start planning a can run?

Work backwards from the date cans need to be at the filler, allowing for freight, the print run, colour approval and artwork. For a first order with artwork not yet built to a dieline, starting two to three months ahead is realistic. Booking the filling slot first makes the rest of the plan honest.

Keep reading

What is the difference between digital and offset can printing?What is short run can printing?What drives the cost of a printed can?How do order minimums for printed cans actually work?What artwork specification do printed cans need?Can you match a Pantone colour on a printed can?How do you get custom printed cans made?How do you get printed cans made in Ireland?What Swaay does

Still deciding?

Tell us what you are printing and we will tell you straight whether digital is the right answer for it.

Contact us